Known for its broad portfolio of California and French wineries, the Boisset Collection has enjoyed steady progress at the high-end of the wine market lately, according to Shanken News Daily. Last year, the group grew its US volume by 4% to 875,000 cases, led by California-based DeLoach Vineyards, Raymond Vineyards, and Buena Vista Winery. This year, the Boisset Collection is unleashing a new product blitz, including a host of new wine and spirits offerings, notes the news release.
â€œWhere weâ€™re seeing the most success is in the $30 to $50 and above range, as well as with sparkling wines that are $20 and up,â€ Boisset Collection vintner and proprietor Jean-Charles Boisset toldÂ Shanken News Daily (SND). â€œWeâ€™re really looking to make wine for the next generation, which means weâ€™re focusing on more elegant, lower-alcohol styles. Weâ€™re also very bullish on California and on organic wines.â€
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