Pernod Ricard India unveils The Glenlivet Founder’s Reserve in India

The Founders Reserve, pictured second from the left, is a definitive, smooth, single malt

The Glenlivet is the number one single malt Scotch whisky in the world, states a Company press release. Produced in the remote Livet Valley in the heart of Scotland’s Speyside region since 1824, it is the only whisky that has the right to be called “The Glenlivet”.

The Founder’s Reserve, released in October last year, is part of Glenlivet’s core range. A tribute to founder, George Smith’s original vision, it marks a new benchmark in single malts.  Matured in new American oak casks, it exhibits a certain creaminess and sweetness resulting in a malt of exceptional smoothness, which is the very quality that made George Smith’s The Glenlivet so popular in his day. 

International Brand Ambassador Alex Robertson with Vikram Seth

International Brand Ambassador Alex Robertson introduced this unique single malt to afficionados in Delhi and Mumbai last week at the Oberoi New Delhi and The Trident, Mumbai, respectively. Also served along with The Founder’s Reserve were Glenlivet single malts of 15 years’ and 18 years’ age. The evening was made all the more special by the internationally renowned author, Vikram Seth reading out from his latest book of poems.

Speaking about The Founder’s Reserve, Kartik Mohindra, Head – International Brands at Pernod Ricard India, said, “Founder’s Reserve brings to life the heart and soul of The Glenlivet. A single malt that traces its roots to the original flavours and the single malt that started it all. We are proud to present this new expression, as the latest addition to our prestigious portfolio of premium spirits.”

Alex Robertson, International Brand Ambassador – The Glenlivet, added, “I am incredibly proud to have been part of The Glenlivet’s rich history and legacy. It’s a pleasure and an honour to unveil The Glenlivet Founder’s Reserve in front of such distinguished guests. This is my fifth visit to India, where our brand is the number one in single malts.”

Priced between Rs 4,750 to Rs 6,800 per 75 cl bottle (prices vary in each state), The Glenlivet Founder’s Reserve will be available in NCR, Haryana, Mumbai and Bangalore. It is also available in Travel Retail – Delhi, Mumbai and Bangalore for $48 per litre bottle.

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