Alberic Bichot who belongs to the 6th generation of the Bichot family and is the CEO of Maison Albert Bichot Wines was in Mumbai on a brief visit to introduce what was descried as the world’s oldest, finest quality and most awarded wine brand, Maison Albert Bichot in India writes Suneeta Sodhi Kanga
Left: Alberic Bichot
Aspri Spirits Pvt. Ltd. keeping up to its benchmark of getting in some of the most premium wine brands from across the world, has recently relaunched Maison Albert Bichot, which formerly distributed by Brindco and before that by ITDC in India. Interestingly, the first shipment was brought into India in 1956.
Since 1350, the Bichot family has made Burgundy its home. In 1831, Bernard Bichot founded a merchant house bearing his name in Monthélie, a couple of kilometres south of Beaune. At the end of the 19th century, his grandson Albert Bichot brought new vitality to the business and definitively installed its headquarters in Beaune. The family heritage has been perpetuated from father to son since then. Apparently there have been three Alberts and two Bernards down the generations.
Since 1996, Albéric Bichot (44 years) has represented the sixth generation of the family to manage the company. Guarantor of the family tradition, he is driving the House towards its latest challenges and is adapting it to changing markets and consumer demand. Under his leadership, an upstream quality control strategy was developed at the beginning of the 1980s. Following the logic of getting the best fruit to create the best wine that best expresses terroir, Albéric Bichot has acquired vineyards in the most reputed growing areas. In addition to his expertise as a winemaker, Alberic Bichot carefully sources grapes in order to vinify and age its “négoce” wines and therefore control quality as far as possible.
To each “sub‐region” corresponds a “Domaine”, which refers to not only self owned vineyards but also to a stand alone structure dedicated to wines of the area including viticulture and vinification teams and facilities (equipment, cellars).
Today, the House owns 100 hectares (245 acres) of vineyards in Chablis, Côte de Nuits, Côte de Beaune and Côte Chalonnaise thanks to four exceptional estates:
‐ Domaine Long‐Depaquit in Chablis
‐ Domaine du Clos Frantin in Nuits Saint Georges for the Côte de Nuits
‐ Domaine du Pavillon in Pommard for the Côte de Beaune
‐ Domaine Adélie in Mercurey for Côte Chalonnaise
Pictured a bottle of Pouilly Fuisse
Iconic names along with some monopoles (an area, often a vineyard, controlled by a single winery, and can be as small as a lieu‐ditor as large as an entire appellation d’origine contrôlée.) have contributed to the family recognition. As one of the benchmarks in Burgundy, Alberic Bichot’s wines are served at the best restaurants in France and in over one hundred countries throughout the world.
Speaking about his wines, Alberic says, “Our wines are always highly characteristic of their terroir and the village they hail from rather than conforming to a house style. Nevertheless, year after year we strive to offer consumers fine, elegant, complex white wines and expressive, fruity red wines with well integrated tannins. More than following rules, the winemaker works towards letting terroir express itself at its best.
“We are excited about our association with Aspri Spirits. We are looking forward to reaching all wine lovers in India using their strong distribution network and focussed business approach.”
Maison Albert Bichot Wines offers a hugely impressive marriage of clean, modern, fruit‐dominated style, but with real Burgundian finesse and elegance. The five enologists’ who have been with the Bichot family for 20 odd years make sure that the wines are also very precise and reflect their terroir beautifully. Currently there are 11 labels on the Asprit portfolio
Maison Albert Bichot wines are priced between Rs. 1799/‐ to Rs. 9000/‐ and are available at all leading hotels and restaurants as well as select retail outlets across the country.