Bollywood was the star of the 20th Sonoma Valley Harvest Wine Auction. The colourful event, hosted over the weekend of September 1-2, saw guests and hosts dressed in Indian clothes, Bollywood style! The theme
this year was Bollywood Meets Wine Country. Left: Poster depicting the Sonoma Valley Harvest Wine Auction
Families of the Sonoma Valley vintners staged Bollywood themed performances to entertain the guests. Each table was hosted by a different vineyard presided over by a winemaker, dressed like a Maharaja. The venue at the Château St. Jean in Kenwood was done up like a bazaar with Bollywood sparkle all around. The pseudo maharaja regaled guests with stories about the wines and took them through the various lots up for auction.
Organised by the Sonoma County Vintners and the Sonoma Valley Vintners & Growers Foundation, the annual event promotes the region’s wine and food, while raising money for charity. It was a huge success, attended by more than 550 people.
The annual charity auction raised a record-breaking $730,000, up $130,000 from last year. The record-breaking group bid was for the ‘Fund-a-Need’ lot for the Boys’ and Girls’ Clubs of Sonoma Valley and Central Sonoma County. The amount raised by this single lot was an impressive $252,000. The top individual bid of $25,000 was for a trip to New Orleans and the Magnum Force lot, a 76-bottle collection of regional wines. The bid was won by Rick Miron of TricorBraun Winepak, the auction’s leading sponsor. Pictured left: Rick Miron and his wife with the ladies of Magnum Force, winners of the 76-bottle lot of local wines, in traditional Indian dress